Episode #522 - Turning Wool into Gold – With Sarah Turner of Little Beau Sheep

01/10/2025 42 min
Episode #522 - Turning Wool into Gold – With Sarah Turner of Little Beau Sheep

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Episode Synopsis

In this episode of ScaleUp Radio, Kevin Brent sits down with Sarah Turner, the founder of Little Beau Sheep – a business that’s giving British wool a brand-new lease of life. Sarah shares how she transitioned from corporate life into crafting sheep-inspired laundry and body care products, all enriched with lanolin and made from 100% British wool. What started as a creative hobby after becoming a mum quickly turned into a growing business with both consumer and trade success. Now based in Ilkley in the old International Wool Secretariat building, Sarah and her small team are on a mission to not only scale their operations, but also raise awareness of wool’s incredible versatility and help bring greater value to UK sheep farmers. What You’ll Learn in This Episode How a handmade craft project turned into a thriving retail and wholesale brand The challenges of scaling a purpose-driven, product-based business Creative PR and marketing strategies that punch above their weight The untapped potential of British wool in modern life The balancing act between business growth and personal satisfaction Make sure you don’t miss any future episodes by subscribing to ScaleUp Radio wherever you like to listen to your podcasts. For now, continue listening for the full story from Sarah. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin & Granger here: [email protected] [email protected]   Kevin's Latest Book Is Available! Drawing on BizSmart’s own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. More on the Book HERE - https://www.esusgroup.co.uk/ Sarah can be found here: https://www.littlebeausheep.com/ https://www.facebook.com/littlebeausheep/ https://www.instagram.com/littlebeausheep/ [email protected]   Resources: The Diary of a CEO podcast - https://stevenbartlett.com/doac/ Audible - https://www.audible.co.uk/ Xero - https://www.xero.com/uk/login/ HubSpot - https://www.hubspot.com/

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