ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Proposal Thoughts: How to Win Clients Before the Pitch Ends"
Episode Synopsis
In this solo episode, Sheldon dives into the world of safety consulting proposals — those critical documents that make or break your business relationships. Whether you’re new to consulting or a seasoned pro, Sheldon shares actionable thoughts on how to position your value, avoid common mistakes, and speak directly to client pain points.
You’ll learn:
The psychology behind proposal writingWhy less is often more in a proposalHow to tailor your messaging for different client typesWhat to include (and what to leave out!)How to position yourself as a partner, not a vendor
If you're looking to elevate your pitch game and increase your close rate, this is the episode for you.
🎧 Listen now and take notes — this could change how you land your next contract!
You’ll learn:
The psychology behind proposal writingWhy less is often more in a proposalHow to tailor your messaging for different client typesWhat to include (and what to leave out!)How to position yourself as a partner, not a vendor
If you're looking to elevate your pitch game and increase your close rate, this is the episode for you.
🎧 Listen now and take notes — this could change how you land your next contract!
More episodes of the podcast Safety Consultant with Sheldon Primus
Part 3 — Becoming a Recognized Expert
20/10/2025
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