Marketing's Role in Risk and Compliance with Gina Hortatsos, LogicGate

20/04/2022 30 min
Marketing's Role in Risk and Compliance with Gina Hortatsos, LogicGate

Listen "Marketing's Role in Risk and Compliance with Gina Hortatsos, LogicGate"

Episode Synopsis

In this episode of SaaS Half Full, Lindsey Groepper speaks with Gina Hortatsos, CMO at LogicGate, about the importance of the marketing organization taking an active role in risk and compliance. Gina believes the CMO - and other departmental leaders - have equal responsibility for risk and compliance as the infosec or legal team. Listen in as she shares the different components of organizational risk (spoiler alert, it's not just cyber) that contribute to overall risk management and defining a company's risk profile. She also provides tips for creating a "risk register" for the marketing org to play its part effectively. - Connect with Gina: https://www.linkedin.com/in/ginahortatsos/ - Learn more about LogicGate: https://www.logicgate.com/ - Connect with Lindsey: https://www.linkedin.com/in/lindseygroepper/ - Learn more about BLASTmedia: https://www.blastmedia.com/ - Get your cocktail kit at www.shakerandspoon.com/halffull

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