In this episode of the Rogue Startups podcast, Craig sits down with Adam Robinson to explore key topics such as founder psychology, overcoming self-limiting beliefs, and avoiding self-sabotage. They delve into how to identify and break free from the plateau and gradual decline that can occur when you believe you have achieved product-market fit but haven’t. Adam, who has built multiple successful businesses, shares his valuable insights and practical tips with Craig. Don’t miss out—tune in to gain actionable advice from an experienced entrepreneur!









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Highlights from Craig and Adam’s conversation:




The success story behind Adam’s unicorn B2B SaaS business



An in-depth exploration of achieving product-market fit



The importance of establishing effective business processes



How to avoid the entrepreneurial trap: recognizing when to transition to a new venture



The story behind “2,300 sign-ups and 13 paying customers, 6 weeks after launch”



How Adam deals with bad press when he pushes the envelope



The future of data privacy and cookies



Creating value for customers and learning from mentors and successful entrepreneurs




A Little About Adam:



Adam is the CEO of Retention.com. Retention.com is the industry-leading Shopify e-commerce solution for increasing revenue. They enable email-based retargeting so brands can re-engage lapped audiences and grow their email lists for the future. On the outside, Retention.com is a magic wand that makes money fall from the sky. He also runs RB2B, a website that helps identify your anonymous website visitors.



Links & Mentions from This Episode:



Adam Robinson, LinkedIn



Retention.com



RB2B.com



Rogue Startups Resources:



Follow Craig on Twitter/X



Craig on LinkedIn



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