Bianca Pryor is Vice President at BET leading their content optimization team and a Board Member of the Insights Association. Consumer Behavior is a long time passion but there is so much more to her than that. I am grateful to Bianca for bringing her whole self to the Rock n’ Roll Research Podcast.Bianca discusses her career, what she learned along the way from TNS Kantar and System 1/Brainjuicer and what the future of research and insights looks like. She generously shares her deeply personal story that has led to her taking action about black maternal health by co-founding Dr. Shalon’s Maternal Action Project. Finally, Bianca reveals the BET show she most recommends, the music that nurtures her soul and the record shop in the Bronx where she finds the best vinyl.

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