Today we catch up with Dr. Courtney Carpenter Childers, an associate professor of advertising in the School of Advertising and Public Relations at the University of Tennessee. We cover so much territory in today's episode including (but not limited to) Tennessee Hate Week, the Adam Brown Social Media Command Center, and the research she does related to digital influence and social media. Her research interests deal with societal issues and advertising. Specifically, she has conducted research in the areas of food/beverage marketing to children, sexual imagery, and gender role portrayals in advertising. More recent research projects and publications focus on how emerging media are impacting the advertising and public relations fields. Dr. Childers (@courtchilders) is the Executive Director of the Adam Brown Social Media Command Center (@utccismcc on Twitter & Instagram) housed in the College of Communication & Information at UT. The Adam Brown Social Media Command Center provides CCI faculty, staff and students access to the same leading technology that Fortune 100 companies worldwide use to publish, engage and analyze their social media marketing activities. The Adam Brown Social Media Command Center is the only university facility in the world powered by Salesforce Marketing Cloud Social Studio technology. CCI faculty, staff and students use the Adam Brown Social Media Command Center to collaborate, prepare and present social listening findings. She has taught just about every possible advertising course there is out there, but loves the courses where she gets an opportunity to work with students just like her--first generation college students. 
To learn more about Dr. Childers research, you can go to this link: https://faculty.utk.edu/Courtney.Childers/publications
To follow her on Twitter: @courtchilders
To follow us on Twitter: @ICIRAlabama
And to follow the Adam Brown Social Media Command Center: @utccismcc

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