Tips for startup owners: How to make investors stay in the period of change and crisis with Shanee Ben-Zur

23/12/2022 38 min
Tips for startup owners: How to make investors stay in the period of change and crisis with Shanee Ben-Zur

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Episode Synopsis

Episode SummaryIn an ideal scenario, as a startup founder, you would find investors who see the value of your business and are ready to invest in it without doubting its growth. But, in reality, your plans may be interrupted by external factors that force investors to reconsider their decisions. Therefore, as a startup founder, you should always have a plan B that will make an investor stay, especially during a crisis or a change. In this episode of Revenue Innovators, our guest is Shanee Ben-Zur, the CMO & Chief Growth Officer at Crunchbase. Shanee and our host Mary Shea discuss startup funding and the causes of its decline in the past year. Shanee also explains how we can help startup owners from underrepresented populations gain more visibility and why focusing on profitable growth rather than growth at all costs is the key to success. Guest-at-a-GlanceName: Shanee Ben-Zur What she does: Shanee is the CMO & Chief Growth Officer at Crunchbase.Company: CrunchbaseNoteworthy: Shanee is responsible for the company's product-led growth strategy. She's one part analytical realist and one part creative optimist.Where to find Shanee: LinkedIn