John Haskell hosts Nic De Castro from LandTrust in a discussion about entrepreneurship. Nic shares his unique background in technology, his early startup experiences, and his transition from New York City to Bozeman, Montana. He discusses his philosophy on what makes a business successful and the concept of hypotheses in business. Nic also highlights the challenges and opportunities in working with multi-generational farm and ranch families, stressing the need for progressive thinking and succession planning.Make sure to hit subscribe/follow so you never miss an episode! In this episode, we cover:The importance of hiring competent, motivated adultsHow a business is a test of whether a customer is willing to pay for a product or serviceThe difference between marketing and salesThe two-sided marketplace model of LandTrust and the challenges and observations in working with landownersThe role of family dynamics in business decisionsConnect with Nic:Follow on Instagram @landtrust_huntCheck out his websiteConnect with Ranch Right:Subscribe on YouTube Follow on Instagram @ranchrightllc Follow on Facebook Check out the website Resources & Links:Book a Free Discovery Call to Learn More Ranching for Profit Ranching.FYI Wally Olson, Olson Ranch LLC Mentioned in this episode:Knowledge shared is knowledge gained. Join our friends at Ranching.FYI on their new ranching forums. Click below.RFYI Forums

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