Postscripts Rx

Postscripts Rx

Por: PostScripts Rx Team
Conversations Beyond the Prescription. Where pharma, HCPs, life science and digital health solutions meets patients—after the script is written. Conversations on digital health, engagement, and real-world impacts that are re-writing the future of patient engagement.
38 episodios disponibles

Latest episodes of the podcast Postscripts Rx

When MFN Pricing Meets Patient Power: How Digital Support Becomes the Moat 15/10/2025
PBMs, Transparency, and the D2C Pivot 14/10/2025
Inside Pfizer’s Bold Bet on Direct-to-Consumer Drug Sales—and What It Means for Access, Pricing, and Power 01/10/2025
Why Pharma Is Investing Back in the U.S.—And What It Means for Your Medicine 01/10/2025
Why Your Medicine May Soon Say "Made in America" 01/10/2025
Made in America: Eli Lilly's $6.5B Texas Spend 24/09/2025
From Hype to Impact: Pharma's 2025-26 Marketing Trends 19/09/2025
How FDA's 2025 DTC Ad Enforcement Reshapes Patient Communication 18/09/2025
'Opti-Channel:' When marketers stop being everywhere and start being where it matters. 17/09/2025
Puppy Parks and AI Agents: September Pharma Events 17/09/2025
What Happens When Pharma's TV Ad Boom Goes Bust? 16/09/2025
When Markets Shift: Navigating Pharma's UK Strategy Exits 15/09/2025
Pharma's $277 Billion Response: Migration to US 15/09/2025
Transparency at Risk: FDA's Move Away from Advisory Committees 15/09/2025
DTC Advertising at Risk? Not So Fast 11/09/2025
FDA's New Crackdown: Balancing Truth in Pharmaceutical Marketing 10/09/2025
The $250 Billion Response: How MFN Policy Sparked a Pharma Revolution 10/09/2025
Fierce Pharma Week - Day 1 Expectations 10/09/2025
FDA's Domestic Manufacturing Boost: Reshaping Pharma's Future 08/09/2025
Are You Ready When Your Drug Gets Approved Twice as Fast? 08/09/2025
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