As a female founder, are you exhausted from constant social media and marketing efforts that just don't seem to pay off?If that's you, it might be because your strategy is too broad. It could be time to hone in on your niche, sharpen your positioning, and fine-tune your messaging. This can be your key to shifting from blending in to standing out.This week's episode features Claire M. Davis, who faced a similar challenge. Guided by her mentor to niche down for scaling up, Claire was hesitant but gave it a try. The results? Rapid and remarkable. Tune in to hear how she transformed her hobby business into tripling her sales in just three weeks. That’s not a typo. This is a perfect case study  on the call "narrow lane" approach I speak often about.  Yes, specificity and focus can propel you and your business. 💯What You'll Learn:Niche Down Like a Pro: Claire shows how focusing on one area can boost your business.Brand Yourself Differently: Get tips on standing out in your field.Practical Steps for Growth: Claire shares how to turn theory into action for business success.For female founders wanting to sharpen their branding and positioning skills, this episode is a must. Claire's journey and insights are both inspiring and practical.LinksConnect with Claire M Davis on LinkedInTractionResume.comOwn Your Lane™ - Personal Branding & Marketing For Experts The podcast for expert-led business owners ready to confidently position, brand, and market themselves to win clients and industy oppotunities. Hosted by Michelle B. Griffin, speaker, strategist and LinkedIn® visibility expert. As the founder of Brand Leaders and with her Own Your Lane™ Recognition Roadmap, Michelle helps expertise-led business owners become the clear choice in their field. Learn more at MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio MasterclassREAD: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn

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