Kris Harrington CEO of GenAlpha

14/06/2023 52 min
Kris Harrington CEO of GenAlpha

Listen "Kris Harrington CEO of GenAlpha"

Episode Synopsis

#81 If Kris Harrington wasn’t kicking so much ass as a CEO, she would make an amazing CMO. She gets marketing and understands the role it can play.   Kurt and Pat were pumped to spend some time with her – and you’re going to love this one as well.   So get your cup out cuz Kris is going to be filling it with a boatload of wisdom.    Here’s what you want to listen for:    ✅ How Kris got her start ✅ More about GenAlpha what it does and how the team is helping manufacturers  ✅ Her unique take on marketing ✅ Her approach to content and the importance it plays for GenAlpha ✅ How they measure the impact of their marketing  ✅ And the power of being authentic    Kris is awesome. You’re going to love what she has to say.    Want more of Kris? Reach out to her on LinkedIn here: https://www.linkedin.com/in/kristinaharrington/   Check her out on this episode of Wisconsin Foodie here it’s awesome: https://www.youtube.com/watch?v=3R8CizwDPjk&t=4s ✅ Connect with Kurt at: https://www.linkedin.com/in/kurtlingel/ ✅ Connect with Pat at: https://www.linkedin.com/in/pmcgovern1/   🍺 Kris’ Pint: Stone Creek Coffee, Whiskey Old Fashioned 🍺 Kurt’s Pint: Stone Creek Coffee 🍺 Pat’s Pint: Leinenkugel’s Summer Shandy    Don’t forget to like and leave a comment. That’s the energy that powers this supertanker! Want more insights into marketing? Take a look at our full lineup.