Why Yang Cheung’s Kids’ Art Startup Is the Next-Level Lemonade Stand

29/07/2025 36 min Episodio 28
Why Yang Cheung’s Kids’ Art Startup Is the Next-Level Lemonade Stand

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Episode Synopsis


Yang Cheung turned her kid’s doodle into a business idea, and it’s now helping children become creators, earn royalties, and build confidence through their art.In this episode of Off to the Valley, Yang shares the journey behind PixyIt, a platform where children’s artwork is transformed into products like t-shirts, mugs, and more. But it’s more than just a feel-good story. This is a real startup, with traction, tech, and a purpose-driven model.We dive into:→ How an innocent lobster sketch sparked the idea→ The lessons Yang learned from early failures in NFTs and online galleries→ Why she focused on validation before building a full MVP→ The blend of AI and human curation behind PixyIt’s product→ What it’s like building as a parent, an immigrant, and a founderIf you’re building for consumers, purpose, or both, this episode is full of insight for you! 

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