The Importance of Marketing Report Featuring Dana DiTomaso

More Than You Can Chew: A Bite-sized Podcast About SEO & Digital Marketing
07/11/2025 15 min Temporada 1 Episodio 9
The Importance of Marketing Report Featuring Dana DiTomaso

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Episode Synopsis

AI search is changing SEO reporting as we know it. In this episode, Dana DiTomaso, founder of KP Playbook and 25-year SEO veteran, joins Dane to unpack how analytics must evolve in 2025 and beyond. From understanding what really matters in GA4 to measuring traffic from AI Overviews and featured snippets, Dana breaks down the future of SEO reporting with clarity and a dose of humor.

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