Ernesto Mandowsky sits down with Zac Garside—copywriting wizard and founder of Simplified Email Marketing—to decode the true potential of email marketing for service-based entrepreneurs. Zac unpacks how to craft compelling stories that sell, why all roads must lead to your list, and the vital difference between list size and list quality. From using everyday metaphors to power persuasive writing to leveraging AI (the smart way), Zac drops actionable gems to help overwhelmed business owners turn email chaos into client-converting clarity. If you’re ready to stop firefighting and start scaling, this episode is your roadmap.Chapters:00:00:00 - How a Gas Station Trip Can Sell Your Service00:01:34 - Enter Zac Garside: Copywriting’s Secret Weapon00:02:19 - Making Money Appear with Just an Email00:03:41 - Confidence, Copy, and the Dunning-Kruger Curve00:04:52 - Want Killer Copy? Here’s the Unfiltered Truth00:06:11 - The 5 Stories That Sell (And Why You Need Them Now)00:09:33 - Can AI Write Like You? Zac’s Take on the Hype00:12:08 - Behind the Curtain: What It’s Like to Work With Zac00:14:43 - Why List Size Doesn’t Matter (But This Does)00:15:50 - Final Drops of Wisdom from a Master Email MarketerLinks and Resources:Zac on LinkedInWebsite⁠⁠⁠⁠⁠⁠⁠⁠⁠Design your Growth Strategy⁠⁠⁠⁠⁠⁠⁠⁠Ernesto Mandowsky on ⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MDM Website⁠⁠⁠⁠⁠⁠⁠⁠⁠Thanks so much for joining us this week. Want to subscribe to the Momentum Multipliers Podcast? Have some feedback you’d like to share? Connect with us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠ and ⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠ to leave us a review!

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