How Manufacturers Can Build a Scalable Marketing Department | Ep 60

21/05/2025 12 min Episodio 61

Listen "How Manufacturers Can Build a Scalable Marketing Department | Ep 60"

Episode Synopsis

“Agencies need to understand your business better than you do."This week, Bill opens up about his personal journey from a fresh college grad to Chief Marketing Officer, revealing the growing pains and hard-earned lessons of building marketing departments inside mid-market companies. Bill discusses the pitfalls of under-resourced marketing teams, the illusion of "just hiring one more person," and why so many marketing managers, and even VPs, burn out trying to do it all. He shares the real story behind why 50 Marketing was founded and the hybrid marketing team model that’s transforming how B2B and manufacturing companies approach marketing execution.Learn more about the hybrid model: https://www.50marketing.com/resources/hire-a-marketing-agency/ Connect with Bill on LinkedIn: https://www.linkedin.com/in/bill-woods-i/Follow 50 Marketing: https://www.linkedin.com/company/50-marketing/Enjoyed this episode? Don’t forget to subscribe to our channel for more insights from industry experts, and let us know your thoughts below!

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