In this episode we’re in conversation with Rupa Shah, Founder and Director of Hashtag Ad Consulting in the UK.



Grab a cup of coffee and listen as we discuss:

•Why disclosure in influencer posts is important for brands and influencers.

•Do consumers understand the labels influencers use to disclose brand partnerships?

•Is it the responsibility of influencers or brands to ensure transparency and disclosure?

•Does public naming and shaming work?



Listen to the episode here: https://band.link/coffeeconversations



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Connect with Rupa here: https://www.linkedin.com/in/rupa-shah-hashtag/



Coffee Conversations about Influencer Marketing podcast is available wherever you find your favourite podcasts.



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