Measure Up

Por: Jim Gianoglio, Simon Poulton
Cookies are going away, Apple is limiting the data you can collect, and privacy regulations are making it difficult to target and measure the way we used to. If you're a marketer or analysts wondering how to measure your campaigns' performance, we're here to help you! Join Jim Gianoglio and Simon Poulton on the Measuring Up podcast, where they talk to marketers, analysts, and founders who are in the trenches of this new measurement world. You'll learn the best practices, tips, and actionable advice from people who've been in your shoes.
40 episodios disponibles

Latest episodes of the podcast Measure Up

Mostrando página 2 de 2

Marketing Measurement for Higher Education - with Josh Dodson 25/01/2024
Your Data is Garbage - Learn How to Fix It with Chad Sanderson 10/01/2024
How did this year Measure Up? 20/12/2023
How does private equity view marketing measurement? 29/11/2023
Breaking into data science with Leondra Gonzalez 15/11/2023
GA4 - The Good, the Bad, and the Ugly 03/11/2023
Should you trust "AI-driven" MMM? 11/10/2023
Learning Marketing Measurement with Myles Younger 29/09/2023
How To Build a Marketing Data Team with Simon Poulton 14/09/2023
Testing & MMM - the Peanut Butter & Jelly of Marketing Measurement with John Wallace 30/08/2023
How to Cut 40% of Ad Spend and NOT Lose Revenue with Ben Dutter 17/08/2023
Profit-Maximizing Marketing Experiments with Elea Feit 20/07/2023
Launching Cauzle Analytics + Top 9 Marketing / Analytics Podcasts To Subscribe To 05/07/2023
Cutting marketing budget in a recession? Here's what Greg Dolan recommends. 21/06/2023
The Future of Marketing Measurement with Rick O'Toole - Co-founder of Rockerbox 07/06/2023
Is your MMM lying to you? Michael Kaminsky talks validation. 24/05/2023
Attribution Frameworks with Attribution Gal - Kate Cook 10/05/2023
Marketing Memetics & Measurement with Mike Taylor 26/04/2023
No-Code MMM with Gabriele Franco 13/04/2023
Announcing the Measure Up Podcast! 24/03/2023
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