Ep 7 - Key Marketing Ops Lessons for AWS Success (feat Darrell Alfonso)

13/11/2020 28 min Temporada 1 Episodio 7

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Episode Synopsis

Darrell supports a marketing team of over 700 marketers (crazy!) and he shares the lessons from automation and operations that have led to their success. 
News flash, if you're looking for some brilliant unique campaign, that's not what drives the real business results, we talk about organizing the marketing team in ways to support and enable them to do their best work, the importance of database health and maintenance (it's important!) and more.