Building a Community of Brand Advocates

25/07/2025 54 min Temporada 1 Episodio 235

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Episode Synopsis


🎙️ Episode 235 – Building a Community of Brand Advocates

Wouldn’t it be amazing if your customers did your marketing for you?

In this powerful episode, the Marketing Guides reveal how small businesses can turn satisfied customers into passionate brand advocates—and even build a thriving community around their business.



You’ll discover:

👥 What a brand advocate really is—and why you can’t grow without them🔥 The difference between accidental word of mouth and intentional advocacy🧠 How to find your hidden fans using reviews, staff input, and CRM insights🧱 Strategies for building a community from scratch (even with a tiny budget)🎁 How to reward loyalty without cheapening the relationship🚫 What not to do—like treating your advocates as just another marketing list



Plus:

💸 Free and low-cost tools to start building your community📈 Why advocacy boosts lifetime customer value by 16% or more✅ One simple action you can take this week to move from customers… to champions



Whether you’re just starting out or looking to deepen your customer relationships, this episode will help you foster authentic advocacy that grows your business and builds long-term trust.



👉 Listen now and subscribe for future insights that help your business thrive!



📎 Visit our websites:



Jeff Stec | Tylerica Systems Marketing → https://tylericasystems.comPaul Barthel & Ken Tucker | Changescape Web → https://changescapeweb.comIan Cantle | Outsourced Marketing → https://outsourcedmarketing.ca

🔖 #BrandAdvocacy #CustomerExperience #SmallBusinessMarketing #CommunityBuilding #CustomerLoyalty #MarketingStrategy #MarketingGuidesPodcast

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