Episode Synopsis "What Does it All Mean?"

Amber and Brent talk to Guy Kawasaki, marketing guru and ex-Apple executive about what he learned working at Apple, and what he thinks are the best practices for marketers today. And Jeffrey Hayzlett, CEO of The Hayzlett Group and Chairman of C-Suite Network, and Brian Solis, author, speaker and Principal Analyst at Altimeter Group on what CMOs need to do differently to make it in today’s disruptive market.

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• What Does it All Mean?
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• Walking the Walk
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• Brands On-Line: Marketing, Tech and Social Media
• Balancing Data and Desire
• Who is the New CMO?
• Teaser - Marketing Disrupted