In Conversation | Reinventing influence in the age of content

16/10/2025 27 min Temporada 1 Episodio 10
In Conversation | Reinventing influence in the age of content

Listen "In Conversation | Reinventing influence in the age of content"

Episode Synopsis

In this latest "In Conversation" episode, Gusto Collective’s Southeast Asia head, Tjin Lee, shares how her journey from agency entrepreneur to content creator has shaped her leadership and creative approach. She talks about experimenting with social media firsthand, why one needs to “drive the car” to understand it, and how authenticity, curiosity, and constant reinvention have kept her and her brand, relevant in a fast-changing digital world.