In this episode of Made it in Thailand, I sit down with Nick Bernhardt, founder of a market research and business intelligence company in Thailand. Nick opens up about his 12-year journey in Thailand, the challenges and triumphs of learning the Thai language, and the unexpected path that led him to start his own business. We delve into the nuances of Thai market research, the intricacies of establishing a company under the Treaty of Amity, and the economic shifts in the region.00:00 Introduction01:31 Journey to Thailand: Language and Lifestyle02:26 Challenges of Learning Thai03:32 Fluency and Real-World Application05:02 Starting a Business in Thailand08:10 Unexpected Entrepreneurial Journey15:35 Importance of Market Research17:10 Client-Centric Business Philosophy18:35 Adapting to Market Needs33:59 Efficient Business Operations34:42 Expanding Beyond Thailand37:27 Navigating Freelancers and Business Costs39:51 Market Trends and Economic Changes in Thailand45:10 Tourism and Remote Work Opportunities51:50 Household Debt and Financial Insights01:04:02 Starting a Business in Thailand: Treaty of Amity01:12:29 Community Involvement and Networking01:16:02 Closing Thoughts and Contact Information

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