E-Commerce in Thailand: Expert Strategies for Shopee, Lazada & TikTok Shop Success

31/07/2025 37 min Temporada 2 Episodio 20
E-Commerce in Thailand: Expert Strategies for Shopee, Lazada & TikTok Shop Success

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Episode Synopsis


Discover insider strategies for navigating Thailand's booming e-commerce landscape with expert Kelly Hezemans, who reveals the hidden challenges and opportunities for both new sellers and established businesses looking to succeed on Thailand's major online marketplaces. Whether you're starting an online business in Thailand, expanding from physical retail to digital commerce, or optimizing your existing e-commerce strategy in Southeast Asia, this comprehensive interview provides proven tactics for success on Shopee Thailand, Lazada Thailand, and TikTok Shop. Learn how to overcome platform algorithms, gain product visibility, master localization strategies, and compete effectively in Thailand's competitive digital marketplace where the top 10 listings capture 80% of all traffic. Perfect for entrepreneurs, business owners, digital marketers, and anyone interested in Thailand's rapidly growing online retail sector, covering everything from marketplace optimization and traffic generation to cross-border e-commerce and Southeast Asian consumer behavior.This episode is NOT sponsored.Connect with Kelly Hezemans:- Website: https://iboostonline.com/- Email: [email protected] business in Thailand? 🇹🇭Connect with experienced leaders, consultants, coaches, and advisors based in Thailand. Access talent quickly, without the cost (and risk) of a full-time hire.https://fractiond.io/00:00 Introduction00:54 Kelly's Background and Move to Thailand01:49 E-commerce Market Differences04:18 Challenges and Strategies for E-commerce in Thailand06:31 Marketing and Visibility on E-commerce Platforms09:10 Operational Tips for E-commerce Success16:11 Launching on Multiple Platforms: Shopee vs. Lazada18:57 Building Brand Awareness and Trust25:27 Data-Driven Decisions and Analytics31:42 Future Trends in E-commerce33:51 Conclusion

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