The #1 Strategy to Generate Referrals Right Now (Most LOs Miss This!)

26/11/2025 40 min
The #1 Strategy to Generate Referrals Right Now (Most LOs Miss This!)

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Episode Synopsis

LIVE Zoom Meeting Access: https://www.BreakfastClubZoom.com Free Strategy Call for Loan Officers: https://www.MortgageTrainingCall.com Learn More About Us: https://www.MortgageMarketingAnimals.com To learn more about the Loan Officer CRM visit: http://loanofficercrm.ai In this special pre-Thanksgiving episode of the Loan Officer Breakfast Club, Chris Johnstone drops a goldmine of insight into how CRMs can drive real results for LOs—especially during the holidays. You'll learn why your database is your most valuable asset, how to use automation and AI to scale your outreach, and exactly what kind of messaging converts during this season. Carl White shares why this time of year presents more opportunity, not less, and together the crew outlines a repeatable weekly system for staying top-of-mind with agents, past clients, and active deals. They even share a ready-to-send Thanksgiving email campaign that does more than just say "Happy Thanksgiving"—it drives conversations and referrals. If you're serious about growing your business, this is one of those episodes that's worth watching twice.

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