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Listen "293: Everything Gets Easier When You Know Who Your Ideal Client Is w/ Agency Operator Jason Resnick"
Episode Synopsis
Podcaster and agency owner Jason Resnick from Rezzz.com shares how freelancers and agency owners can find perfect fit clients for their businesses, and what he has learned from his years running a podcast in the online business ecosystem since 2014. Running a podcast is a great way to build up content around your area of expertise establishing yourself as an expert and to expand your network.
Jason shares a key tip for freelancers and agencies in this episode about how often finding perfect fit clients comes down to finding character traits you work well with, rather than finding a specific niche you work well in. When trying to qualify perfect fit clients, freelancers will think about what niches they’ve had good experiences in. But sometimes that doesn't have as much to do with the niche as it does with the character traits that the client had that made it easy to work with them.
If you run an agency or freelance practice, try thinking about what character traits clients have that make it super easy to work with them, rather than what niche they were in. That may give you some more insight on what you should do when qualifying them to see if working together would be a good fit.
If you like working over email rather than live calls, maybe part of your qualifying process is having the client fill out a form rather than hopping on a Zoom call to see how well they can work in that format.
To learn more about Jason Resnick, be sure to check his podcast Live In The Feast at Rezzz.com. He has information on his website that helps you figure out how you can get started on the road to getting the best, perfect fit clients, and how you can change the way you view various social media platforms to figure out the best way to find more customers for your services. Thanks for joining us!
Jason shares a key tip for freelancers and agencies in this episode about how often finding perfect fit clients comes down to finding character traits you work well with, rather than finding a specific niche you work well in. When trying to qualify perfect fit clients, freelancers will think about what niches they’ve had good experiences in. But sometimes that doesn't have as much to do with the niche as it does with the character traits that the client had that made it easy to work with them.
If you run an agency or freelance practice, try thinking about what character traits clients have that make it super easy to work with them, rather than what niche they were in. That may give you some more insight on what you should do when qualifying them to see if working together would be a good fit.
If you like working over email rather than live calls, maybe part of your qualifying process is having the client fill out a form rather than hopping on a Zoom call to see how well they can work in that format.
To learn more about Jason Resnick, be sure to check his podcast Live In The Feast at Rezzz.com. He has information on his website that helps you figure out how you can get started on the road to getting the best, perfect fit clients, and how you can change the way you view various social media platforms to figure out the best way to find more customers for your services. Thanks for joining us!
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