On this episode of Westside People, Madhulika Damani, Head of Indian Wear at Trent, takes us through her unlikely journey into fashion. She talks about her fascination with transforming a flat piece of fabric into gorgeous silhouettes for any shape and size as well as how the modern Indian woman inspired her to kick start the kurti revolution, mix & match and various other creative adventures that planted the seed that grew Indian wear at Westside.   Shop the look here: www.westside.com Follow Westside here: https://www.instagram.com/westsidestores   CREDITS: Guest: Madhulika Damani Executive Producer: Umashan Naidoo Creative Director: Liana Deboo Created by Westside   This is a Maed in India production. Head of Production: Mae Mariyam Thomas Project Manager: Shaun Fanthome Recording Engineer: Kartik Kulkarni Sound Editor & Mix Engineer: Lakshman Parsuram Senior Producer: Ruchi Sawardekar Junior Producer: Jyoti Chaurasiya Director & Video Editor: Jishnu Guha Recorded at The Indian Audio Company

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