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Listen "62. Experience ABM | Pixelz"
Episode Synopsis
In this episode of Let's talk ABM, Declan chats to Katrine Rasmussen. Katrine leads a passionate Marketing team
at Pixelz, that is making waves and shining a light on the importance of photo retouching. Prior to joining Pixelz she worked in and led marketing growth teams in the Fintech and accounting sectors.
Here's what they cover:
Why it pays to go after ‘Big Whales’
What is Experience Marketing
The power of investing in customer relationships
What ABM is and isn’t
at Pixelz, that is making waves and shining a light on the importance of photo retouching. Prior to joining Pixelz she worked in and led marketing growth teams in the Fintech and accounting sectors.
Here's what they cover:
Why it pays to go after ‘Big Whales’
What is Experience Marketing
The power of investing in customer relationships
What ABM is and isn’t
More episodes of the podcast Let’s talk ABM
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83. ABM: Beyond the Campaign
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82. ABM: An Account-based Mindset
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81. The Shift to Human-first ABM
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80. Building ABM from the ground up
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79. Scaling ABM from the Inside Out
09/10/2025
78. The ABM Operating System
02/06/2025
77. Scaling ABM, the IBM Way
21/04/2025
76. ABM from the frontline
04/04/2025
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