From Failing Club to 4,000+ Locations & $100m Exit | Peter Taunton - Snap Fitness Founder

10/10/2025 32 min Episodio 18
From Failing Club to 4,000+ Locations & $100m Exit | Peter Taunton - Snap Fitness Founder

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Episode Synopsis


➡️ Access ALL FREE business resources, episode blueprints, and exclusive content from past episodes: https://stan.store/leoparejaPeter Taunton spent 20 years turning around a single failing health club on a $16k/year salary before selling it for $3M and thinking he was done. Then a loyal employee changed everything—asking Peter to build just one more gym led to Snap Fitness, a 4,000+ location empire across 25 countries that Peter bootstrapped with $300k and zero investors, eventually exiting at a $100M valuation while keeping majority ownership.➡️ Show LinksLinkedIn: https://www.linkedin.com/in/petertaunton/Instagram: https://www.instagram.com/peter_taunton/Twitter/X: https://x.com/petertaunton➡️ Timestamps0:00 Intro: Meet Peter Taunton, Founder of Snap Fitness1:48 From $16k/Year to $3M Exit: The First 20 Years3:22 One More Club: The Birth of Snap Fitness4:01 90 Days to Cash Flow: Validating the Model5:56 Bootstrapping with $300k: No Investors, No Dilution8:05 The $47M Phone Call on the Golf Course11:14 Differentiation: 24/7, No Contracts, Strip Mall Strategy14:12 2025 Fitness Industry: What Works Now16:19 Biohacking: The Future of Performance Optimization19:13 Opening 377 Clubs in One Year: Systems at Scale22:29 The Multi-Million Dollar Technology Mistake27:42 What He's Most Proud Of: Grit, Paranoia, and No Plan B30:56 Advice to Younger Self: I Wish I Would Have Danced More➡️ Connect With Leo ParejaLinkedIn: https://linkedin.com/in/leopareja/Instagram: https://instagram.com/leopareja/Podcast: https://www.youtube.com/@leo.pareja#PeterTaunton #SnapFitness #FitnessEntrepreneur #FranchiseGrowth #Bootstrapping #GymBusiness #SystemsAndProcesses #FitnessIndustry #ExitStrategy #PrivateEquity #Biohacking #RealEstateStrategy #ScalingBusiness #UnitEconomics #WorkLifeBalance #EntrepreneurJourney

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