Listen "Digital Rights Management: Dead or Just Evolving?"
Episode Synopsis
On January 10 Amazon.com announced a partnership with Sony BMG Music Entertainment to offer music downloads without digital rights management software which typically limits how content can be used. Amazon now has all four major music labels along with thousands of independent ones selling songs without DRM technology. While DRM may be all but dead in the music industry experts at Wharton point out that it is still widely used in the online video industry due to what one faculty member calls ”a different market dynamic.” Hosted on Acast. See acast.com/privacy for more information.
More episodes of the podcast Knowledge at Wharton
Wharton Marketing Matters: Inside Time’s Best Inventions and Innovation Selection Process
18/12/2025
Wharton Marketing Matters: Best of 2025
11/12/2025
Wharton Moneyball: Best of 2025
09/12/2025
Ripple Effect: 2025 Ripple Rewind
02/12/2025
Wharton Marketing Matters: Navigating Marketing Shifts Amid AI, Inflation, and Cultural Change
20/11/2025
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.