summaryIn this engaging conversation, Joe Oz and Keegan Siegfried discuss Keegan's journey in real estate, from his early days working at Nordstrom to becoming a successful team leader with 140 agents across multiple states. They explore the importance of mentorship, the challenges of scaling a business, and the significance of setting standards for success. Keegan shares insights on leadership training, the financial J-curve of business growth, and the importance of mental health and self-care. The conversation also touches on personal anecdotes, including famous encounters and the joys of family life.takeawaysKeegan started his real estate career at 22 after being recruited by a client.Mentorship played a crucial role in Keegan's early success in real estate.The transition from being an agent to a leader requires a shift in mindset.Keegan developed a leadership training program to nurture future leaders.Scaling a business often involves navigating a financial J-curve.Setting minimum standards for agents is essential for accountability.Understanding individual definitions of success helps in coaching agents effectively.Growing pains in real estate include managing diverse agent experiences.Avoiding shiny object syndrome is key to maintaining focus on growth.Mental health and self-care are vital for sustaining success in business.

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