From Naples to Milan. The Birth of Alfa Romeo (A presentation by Luca Cottini, PhD)* The road to Naples. From the periphery to the big city, from poverty to #education * The formation as civil #engineer and the start of #business (air compressors, train tracks) * The great war and the great occasion. The acquisition of the #automobile company Alfa * Alfa Romeo. The growth of the company, the creation of a legend * The dream to manufacture automobiles in Southern Italy. The factory of Pomigliano d'Arco * The legacy of Alfa Romeo: speed, power, and #elegance * The secret of successful #entrepreneurship (find out at the end of the video!)Check out all the other episodes in the content library and make sure to join the newsletter of the show at www.italianinnovators.com. Don't forget to leave your comment here below and subscribe to the YouTube channel. Thanks for listening!

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