We are unwrapping a set of aspirational approaches to brainstorming. This time, we 'll finish What Would Midas Do? Now that you've come up with your Midas-sized ideas, what happens if reality forces you to scale back? Don’t let anything stop you. We’ll have plenty of time for reality checks… AFTER we come up with the great ideas. This is the fifth flavor of brain balm, brainstorming ideas to massage your message.Practical Approaches:                      Heal the PainThe Toothbrush TestDeeper Inside the BoxAspirational Approaches:Stand on the Shoulders of GiantsWhat Would Midas Do?Let me know what you think and share your own ideas and questions: [email protected].

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