S01E01 – Inside Marketing Design at ConvertKit

01/07/2020 38 min Temporada 1 Episodio 1
S01E01 – Inside Marketing Design at ConvertKit

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Episode Synopsis


Kicking off the series with a solo episode about my work as the sole marketing designer at ConvertKit – a remote tech company making email marketing software for creators. Hear about how I run web projects, the challenges I face in my role and our approach to marketing.See the video and transcript at insidemarketingdesign.co/at/convertkit0:45 - Why I created this series & what to expect02:05 - About ConvertKit & the team05:00 - My marketing design responsibilities10:50 - Design and project management tools13:10 - The process for working on a web project24:35 - Performance & success metrics28:30 – Challenges I face in my role33:15 - Areas of growth34:30 - The impact of marketing design at ConvertKit35:50 - What I love about my jobFollow me on Twitter @charliprangley and check out my personal website at charlimarie.comLinks mentioned in the episodeConvertKitMeasure What Matters (Book about OKRs)Standardized design salaries at ConvertKit (video)

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