In Clear Focus: AI-Powered Work Communication with Richard White

In Clear Focus
26/08/2025 29 min Temporada 20 Episodio 6
In Clear Focus: AI-Powered Work Communication with Richard White

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Episode Synopsis

IN CLEAR FOCUS: Richard White, CEO of AI meeting assistant Fathom, discusses his counterintuitive marketing strategy that generated 70% of signups via word-of-mouth. Richard explains why he waited nearly five years to hire a marketer, focusing instead on creating "superfans" through a robust free product and exceptional customer delight. He shares why marketing is "rocket fuel" that can be disastrous without product-market fit and details the future of AI in transforming meeting productivity.

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