Customer Survey Action Plans & Feedback to Customers

19/05/2010 2 min
Customer Survey Action Plans & Feedback to Customers

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Episode Synopsis


Anytime customers share feedback — whether solicited via survey or unsolicited via complaint or casual comments to front-line employees — it’s important to acknowledge the customers’ view and thank them, with assurance you’re working on solutions. Don’t let them feel like they’re hanging on a cliff waiting for advice they offered to make a difference! Examples from Boeing & Motorola. From the blog Customer Experience Optimization: (2:54).