What happens when conservation meets real-world data? In this episode, Greg Goodwin and Laura Gentry from IL Corn unpack how the Precision Conservation Management (PCM) program is helping farmers make smarter, more sustainable choices. From its grassroots beginnings to strategic partnerships. PCM is bridging the gap between data and decision-making on the farm.Whether you're in Ag, sustainability, or just curious about how real-world solutions are being applied to everyday challenges, this conversation is packed with insight.Inside this Episode:0:40 – Why PCM Started: Helping Farmers & Protecting Nutrients2:20 – Real People, Not Just AI: Why PCM Specialists Matter3:35 – Greg’s Journey: Big Wins in 3 Years6:27 – Teaming Up with major companies8:16 – Helping Farmers Make Conservation Work10:38 – Greg's Favorite Part of the Job12:02 – Not To Be CornyTune in and discover how data is quietly transforming how the Midwest grows.Website:https://www.precisionconservation.org/about-us/Facebook: @Precision Conservation ManagementFollow Laura Gentry: Facebook: @Laura Gentry📩 For sponsorship inquiries, contact [email protected]👍 Hit that LIKE button, SUBSCRIBE for more IL Corn TV episodes.#FarmingWithPurpose #ConservationInAction #AgLeadership #FieldToFuture #MidwestFarming #PCMprogram #ILCornTV

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