Monetising Creative Passion with Creatively Squared

06/12/2021 45 min
Monetising Creative Passion with Creatively Squared

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Episode Synopsis

Welcome to this episode of Hard Mode featuring the Founders of Brisbane based visual content production platform Creatively Squared - Ruth Stephensen and Scott Thomas.Companies like Johnson & Johnson, Unilever, Heineken and Google use the Creatively Squared platform to maximise their content budget and create original photos and videos at scale, via a highly engaged network of content creators who are a crucial part of the platform.We talk about their experience building this three sided marketplace - flying around the world in the initial days to grow an enterprise client base, growing a business and a family together at the same time and helping creators monetise their passions.Talking points:Creating a company from a communityUltra-affordability for everyday creatives to get startedDeveloping a three sided marketplace between brands and creatorsThe view on creating a categoryWhere we are heading from a visual creative perspectiveHelping creators monetise their skillsCan’t replace the value of face to face interactions with enterprise customersSome particularly hard mode momentsSome insight into running a bootstrapped startup with your partner as a co-founderLoving the wins in the businessWhat does the future look like?Links:Creatively SquaredBootstrappers.com - How This Couple Built a $1 Million Life-Friendly Startup That Helps Visual Storytellers Monetize Their PassionsCiscoDriftHeinekenJohnson & JohnsonShopifyTractor VenturesOnline:www.creativelysquared.comCreatively Squared on Instagram: @creativelysquaredCreatively Squared on Twitter: @creativelysqrdwww.tractorventures.comFollow Tractor Ventures on Twitter: @tractorventures This episode was hosted by Garry Williams: @gwilliamsALTS