Episode Synopsis "Your ads should be profitable! Here’s how"

To get your ads to show, you need to ‘bid’ on each keyword in your account. Bid too little, Google won’t show your ads. Bid too much, you’ll melt a credit card & soon throw in the towel. Finding just the right amount - for each keyword - is the key to long-term success with Google Ads. In this episode we’ll decode the jargon, figure out what the right amount is for you & start to explore what “The Machine” is capable of. Remember to head to bit.ly/GAFpodcast now to grab your free worksheet & to get your free video training course plus a written version of this training head to www.GAFcourse.com  If you'd like to learn even more about Google Ads, Analytics, Data Studio, Google Shopping, Facebook Ads, Youtube & more, then join Mike & a few hundred other savvy marketers at www.AgencySavvy.com - use the code PODCAST to save 20% on your membershipSee omnystudio.com/listener for privacy information.

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More episodes of the podcast Google Ads Fundamentals Podcast

• An introduction to Google Ads
• The 14 different Ad Types & which one to use
• Showing your ads to the right people at the right time
• Your ads should be profitable! Here’s how
• You’ve got the building blocks - let’s create your first campaign
• Don’t run an ad until you have tracking in place
• Optimisation - how to continually improve