Welcome to FranPro Resource Podcast.  If you would like to access our most recent content and to receive updates, you can register here: https://franpro.com/Contact us here [email protected] if you:Want help finding a franchise Would like to be featured on our programWould like help producing or want a podcast produced for youAre a franchise company and want access to our free ROI Tracker dashboardIn this episode, Lance Hood of FranPro interviews Lana Mazin, VP of relationship marketing at Raintree. Lana Mazin is an incredible resource for any franchise organization. If you would like to work with Lana you can reach her here: https://Franpro.vip/GoRainTreeCovered in this call:​Raintree provides lead gen, qualification, marketing, and development​The customer avatar is crucial to avoid wasting money on marketing​A strong item 19 with a 20% ROI or 2-3 year ROI are important​Strong validation with existing franchisees is essential​A strong support team and needed capital to expand are necessary​And MoreImagine partnering with a Franchise Sales Organization that not only values ethical growth but also champions your success. Well, look no further! Join me as I pick the brain of Lana Maison, VP of Relationship Marketing at Rain Tree, a company that has helped some partners evolve from zero to over 250 franchise owners. Lana gives us a tour of Rain Tree's unique organic lead generation program, as well as an intricate look at the comprehensive website design, report creation, and presentation design services they provide to their franchise partners. Intrigued? There's more! Lana also shares the specific recipe Rain Tree uses when considering potential franchise partners. She elaborates on the significance of having brand differentiators, sound financials, validation, and robust support teams. If you're curious about the Rain Tree partnership process, Lana's got you covered. From start to finish, she walks us through the typical four to six-week timeline, ensuring we get a real sense of the commitment and dedication involved. If you've been searching for a Franchise Sales Organization that truly invests in your growth, then this episode is a must-listen!Contact us at [email protected] if you: Want help finding the right franchise for you Would like to be featured on our program Would like help to produce or want a podcast produced for you Are a franchise company and want Free access to our ROI Tracker dashboard *Some of the companies we interview compensate us a commission if you purchase something.

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