If you’ve ever struggled with knowing what to say on your website, sales page… and when you’re launching a new offering it just doesn’t sound right..., then this episode is for you!  Today with special guest Sara Vartanian, we’re going to unblock that writer’s block and gain insight on how you can launch and create copy that converts.  Sara Vartanian is a launch strategist and copywriter who creates launch strategy & copy that leads with human connection by getting to the heart of what your people need to feel good about you, your offer, and most importantly your promise so you never run out of the folks you love working with or the passion to build feel-good launches.Episode Highlights:Sara’s story and how she became an entrepreneurExamples of Sara’s work with entrepreneurs to help with launch strategy and copywritingWhy is planning and strategy so essential when launching an offer into the world and how to get startedFive steps for creating an effective sales landing page that convertsHow imagery and use of brand photography helps elevate launchesWhy active listening is the most effective sales strategy and how to apply itThanks Sara for sharing your zone of genius for how to launch and create copy that converts, this episode will truly shift your perspective.Connect with Sara: LinkedIn: https://www.linkedin.com/in/saravartanian/ Facebook: https://www.facebook.com/saravartaniansocial Podcast: https://www.saravartanian.com/podcast Website: https://www.saravartanian.com/  Connect with Nathalie:Facebook: https://www.facebook.com/pictonatphoto/  Pinterest: https://www.pinterest.ca/pictonatphotography Instagram: https://www.instagram.com/pictonatbrandingcreative/ LinkedIn: https://www.linkedin.com/in/nathalie-amlani/ Join the Free Focal Tangent:  Brand Builder Society Community: https://www.facebook.com/groups/brandbuildersociety Website:  https://pictonat.com  

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