In this episode of the Dynamic Business Leaders Podcast, host Roy Richardson welcomes Lisa Shorr, a branding expert, speaker, and entrepreneur who helps professionals and organizations elevate their image, credibility, and impact.Lisa owns two successful businesses: Shorr Success and Secure Future Tech Solutions, and brings over 25 years of experience in sales, marketing, and personal branding. Certified in Advanced Image Consulting and Corporate Consultancy, Lisa has coached hundreds of professionals worldwide using her proprietary “Shorr-to-Shine System.”A sought-after speaker, Lisa has delivered professional development and corporate branding workshops and seminars nationwide. Her style, career development, and technology articles have been published in notable publications, including Providence Business News, PC World, ChannelPro Magazine, and more. Lisa has styled many professionals on photo shoots, television, and private settings. She is an Executive Board Member of The Tech Collective and a Member of The Association of Image Consultants International.Roy and Lisa explore:Why personal branding is more than just a logoLisa’s journey from tech entrepreneur to branding strategistHow the BRAND Method transforms professionals and teamsThe formula: Confidence + Credibility = CashThe role of executive presence and virtual engagementBuilding credibility in your target industryLisa’s dream board of advisors and how it inspires her workLisa’s insights are packed with actionable advice for entrepreneurs, executives, and anyone looking to stand out in today’s crowded marketplace.About Shorr Success & Secure Future Tech Solutions Lisa’s companies combine branding strategy with technology expertise to help professionals and organizations build trust, visibility, and influence. Through Shorr Success, she delivers coaching, workshops, and consulting focused on personal and corporate branding. Secure Future Tech Solutions provides IT services focusing on security and reliability for small to mid-sized businesses. Special Bonus:  Listeners can book a Free 15-Minute Consultation with Lisa via her calendar.  Get in touch with Lisa:websiteFacebookTwitterInstagram Connect with the Dynamic Business Leaders Podcast Hosts: LinkedIn: Roy Richardson LinkedIn: Sean Murphy If you found this episode of the Dynamic Business Leaders Podcast inspiring, be sure to subscribe to our podcast on your favorite platform. This way, you won't miss out on future episodes featuring other dynamic business leaders. Check out our website here, and make sure to subscribe to our YouTube Channel. The Dynamic Business Leaders Podcast is brought to you by Aurora InfoTech, a Cybersecurity Firm that serves the information security needs of small—and medium-sized businesses.

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