10. Communication, empathy and authenticity in higher education

17/11/2020 18 min Temporada 1 Episodio 10

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Episode Synopsis

Manchester University’s Covid fence protest, overpriced food parcels for student’s self-isolating and using influencers to promote institutions they didn’t attend. In our tenth episode, we discuss some of the issues the media has picked up in UK higher education and how they could have been avoided. We discuss the importance of communication, empathy and authenticity in marketing.

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