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Listen "PR Success Stories: How Shara Seigel Secured Fast Company Coverage"
Episode Synopsis
In this episode of "Digital PR Explained," I sit down with Shara Seigel, Senior Director of Media Strategy at Mission North, to discuss the realities of PR pitching. Shara shares her journey of facing initial rejections and ultimately securing a coveted feature on Fast Company. We dive into the art of pitching, the strategic use of embargoes, and the often-overlooked power of newsletters.
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