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Listen "Billy Long - EVP of the Out of Home practice, Publicis"
Episode Synopsis
Send us a textIn Episode 8 of this season’s Digital and Dirt podcast, Ian welcomes Billy Long, EVP of the Out of Home practice at Publicis, for a discussion covering the roles of agility and collaboration in media and how mentorship and transparency fuel personal growth.Podcast Breakdown:00:00 - 07:00 Introduction: Louisville Roots & Entering OOH07:01 - 14:00 Sales Beginnings & Relationship-Based Growth14:01 - 21:00 MARTA, Management & Team Longevity21:01 - 28:00 Publicis Move & Building an Agency Team28:01 - 35:00 Culture, Company Support & People-First Mindset35:01 - 42:00 Agency Sales, Internal Education & Budget Battles42:01 - 49:00 Programmatic Rise & Retail Success Stories49:01 - End Legacy, Advice & Embracing the OOH Community
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