Send us a textIn Episode 7 of this season’s Digital and Dirt podcast, Ian welcomes Marissa Nance, Founder and CEO of Native Tongue Communications, a multicultural marketing agency helping brands connect with diverse audiences. for a conversation on how to build authentic connections in today’s marketing world. Podcast Breakdown00:00 – 04:49 Introduction, Handbags, Love & Basketball house, & NBA ties04:50 – 09:48 Athletics, Teamwork & Values that shaped her career09:49 – 15:28 AI, Culture, & The importance of authenticity in marketing15:29 – 23:44 Early career at BBDO, Survivor, Top Chef & Castaway23:45 – 30:00 Storytelling, microcultural marketing, & Audience connection30:01 – 33:50 Leaving Omnicom & Launching Native Tongue33:51 – 41:15 Challenges as a founder & Building cultural competency41:16 – End Proudest career moments, & Advice for future leaders

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