DXC's CMO on How to Shape a Standout Brand that’s Built to Last

09/05/2025 29 min Temporada 1 Episodio 13

Listen "DXC's CMO on How to Shape a Standout Brand that’s Built to Last"

Episode Synopsis

How do you lead marketing at scale in the age of AI, data, and disruption? In this powerful CXO Spotlight episode, Kaveri Camire, Chief Marketing Officer at DXC Technology and former IBM VP, shares her journey across two decades of leading global marketing teams. From championing AI experimentation to building high-performing teams, Kaveri reveals how today’s CMOs must blend technology with authenticity to create lasting business impact. What you'll learn in this episode:How to lead global teams with empathy and clarityWhy AI in marketing is a game-changer-and how to start experimenting todayWhy data-driven marketing strategies must align with business outcomesThe future of B2B marketing: Purpose, performance, and peopleMoments to Watch: 5:15 - The ONE Leadership Secret That Changed Everything6:45 - The Marketing Struggles You Won’t Believe12:10 - Data vs. Creativity: What Actually Drives Marketing Results?19:30 - Are You Killing Your Brand’s Authenticity?28:08 - The MOST Overrated Marketing Strategy of 2025 Subscribe for more high-value conversations with CXOs shaping the future of business and technology. #CMO #Leadership #AIinMarketing #B2BMarketing #CXOSpotlight #MarketingStrategy #KaveriCamire #DXCTechnology

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