Retail is coming home — literally. In this episode, we dive into the surprising resurgence of in-home shopping events. Once the domain of Tupperware parties, home-based retail is getting a modern makeover. We explore why today's consumers are craving connection over clicks, how savvy brands are blending experience with exclusivity, and what makes a lounge room gathering more effective than a digital campaign.You'll learn:What’s fuelling the comeback of home shopping eventsHow to create an unforgettable, on-brand in-home retail experienceReal examples of brands winning big without a shopfrontThe psychology behind why people buy in social settingsWhether you're a founder, marketer, or curious shopper, this episode will have you rethinking everything you knew about selling in real life.Instagram: @theretailmarketersWebsite: theretailmarketers.comYouTube Channel: youtube.com/@theretailmarketers

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