Conversion Tracking Playbook

Conversion Tracking Playbook

Por: Elevar
Accelerate your eCommerce growth and become an analytics and tracking expert. Join Elevar's Founder & CEO, Brad Redding, as he discusses how to address data collection issues that D2C brands face today. Plus you'll learn real world examples of transforming data into insights to help your business grow faster.
116 episodios disponibles

Latest episodes of the podcast Conversion Tracking Playbook

Test or Freeze? How Smart Brands Win BFCM Without Breaking the Funnel 24/09/2025
The State of Multi-Touch Attribution in 2025: What’s Working, What’s Broken, and What’s Next 18/06/2025
Meta’s Omni Ads: The Campaign Driving 300%+ Offline Sales for DTC Brands w/Kevin Goodwin 11/06/2025
The 3 Flows Making or Breaking Your Retention Engine w/Ben Zettler 04/06/2025
Navigating the New SEO Landscape + How AI is Changing Discovery w/Sam Wright from Blink SEO 28/05/2025
Split Testing Facebook Pixels: What You Need to Know 24/10/2024
Unpacking Checkout Extensibility: What Shopify's Changes Mean for Your Business 17/10/2024
Customer Personas 101: How Customer Data is Enriched, Using AI to Analyze, and Benefits to Meta and Google 03/10/2024
User Identity Matching: How Platforms Do It, Limitations, and Does Extending Help Campaign Performance 18/09/2024
Meta Event Match Quality Scores -- How They're Scored + How They Impact Performance 11/09/2024
Future of Affiliate Marketing: Insights from Jonathan Snow and AI-Driven Advertising 05/06/2024
The Impact on Revenue When These Brands Dropped all Meta and Google Tracking 09/05/2024
Holdout Experiments + AI Examples with Data + State of CDPs + Cohort Analysis w/Scott Zakrajsek from Power Digital 02/05/2024
Expert Session: How To Manage GDPR and CCPA Compliance for D2C Brands to Help Avoid Lawsuits 25/04/2024
What's New With Data Warehouses & Analytics Automation Potential + How Data Moats Impacts Sale of Business w/Jacob Cook from Tadpull 16/04/2024
How To Provide Value as an Analyst or Internal Product Champion with Ben Zitney @ Daasity 09/04/2024
CRO Learnings and Personalization Tips from Cotopaxi's Kirby Crook 02/04/2024
10 Ways to Enrich Your Customer List to Find Hidden Gems, Reduce Churn, and Maximize Profitability of Your Offers 07/03/2024
9 Trends to Start 2024: Meta Segmented Events, Shopify's Future in AI, Enhancing Zero Party Data, and More 23/02/2024
Propensity Scoring 101 -- What It Is, Examples of Audience Activation, and What Data Goes Into Building These Models 07/02/2024
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