How to get the most value out of your internal experts?

06/05/2024 19 min
How to get the most value out of your internal experts?

Listen "How to get the most value out of your internal experts?"

Episode Synopsis

Send us a textIn this episode, we interview Elliot Volkman, the Marketing Director at Drata and host of the "Adopting Zero Trust" and "Mastering the Art of Failing" podcasts. Elliot brings a unique blend of journalism background and marketing expertise, particularly in the cybersecurity domain, to discuss enhancing brand identity through internal thought leadership.What you'll learn in this episode: How to identify and elevate internal experts to enhance brand visibility and authenticity. Strategies for creating a more relaxed and genuine content environment that reflects your brand’s true ethos. Insights into balancing professionalism with personality to engage audiences more effectively. Techniques for leveraging AI to augment content creation without losing the human touch.