Did you know there are people with a specific skill set who can jumpstart your business? Copywriters like Jon Reyes and Jason Kanigan have the knowledge and experience to grow your business fast. Jon Reyes has been a copywriter for many years and worked for some of the top personal development names. With fellow copywriter and Cold Star Project host Jason Kanigan, Jon discusses:

* working with the major factor of Compliance in copy, and how to scale with compliance as a limiter on what you can say

* the power of using revealing flaws and shortcomings in copy, the use of repulsive copy and story telling to attract the best audiences and push away those who are not a fit, and how superiority creates skepticism--and how to fight that

* Conversion Rate Optimization, and how CRO can work on two levels--technical, like button colors, versus business building CRO, such as brand voice

* structuring copywriting deals today, compared with 5-10 years ago

* why a business owner is better off hiring an experienced copywriter rather than an inexperienced hotshot who promises the world


USEFUL LINKS:

Jon's website: https://www.jonreyes.net/

Email Jon at: [email protected]

OpEx Society: https://www.opexsociety.org

America's Future Series: https://www.americas-fs.org/

Talk to Cold Star: https://coldstartech.com/talktous

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